HA Recruitment Video

"I Am Heroes' Alliance"


                       Recruitment video for Heroes' Alliance After School STEM Program in Detroit. Produced by FCPMEDIA.

The Challenge

Coordinating with Heroes' Alliance staff  to organize interviews with students at their Detroit facility over the course of two days. This project needed to be completed quickly and the students had to be filmed while they were working on projects.

What We Did

With the help of the Heroes' Alliance staff, we identified three students to  represent the program and was able to coordinate the best times times to film. We were able to capture the subjects working on various projects and were able to interview them without being disruptive to the other students and instructors.

What We Achieved

We created an upbeat eye catching video which captured the essence of the program while showcasing, not only the benefits but, the personal side of the program as well.
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